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Britton Loyd Manasco's Online Memorial Photo

Memorial Curator

Memorial Biography

Britton Loyd Manasco passed away in his adopted hometown of Austin, Texas on October 1, 2018. Britton touched and inspired countless lives. Those who knew him will remember him for his courage to venture on the road-less-traveled, his upbeat positivity, his infectious sense of humor, and unquenchable curiosity. Britton shared a remarkable and deeply loving journey with his wife, Poonam Zaveri-Manasco, which took them across the world. Their journey provided their greatest treasures and Britton’s lasting legacy -- three amazing and dynamic children; Aris Ishaan, Remy Vyan, and Arya Elan Manasco. Britton was born on June 27, 1967 in Ann Arbor, Michigan to Eugene Loyd and Mikal Jane Manasco. His parents divorced in 1976. Britt lived in Michigan until 1981, briefly lived in the Bahamas with his mom, and then eventually resided with his dad and new blended family in Sunnyvale California. He graduated from high school at Fremont High School in Sunnyvale, class of 1985. He then graduated from the University of California at Santa Barbara in 1989 with a Bachelor of Arts in Communications. After college, Britton went to work for Voice of America in Washington, D.C. as a journalist and writer for two years. His limitless passion for adventure and eagerness to see more of the world took him to Czechoslovakia where he taught English. He also ventured to Hong Kong, where he met his wife Poonam, while working as a journalist and economist for “Cahners Business Information,” becoming a thought-leader on the economies of Southeast Asia. Britton’s entrepreneurial spirit eventually led him back to Mountain View, California where he launched Quantum Era Enterprise, a company dedicated to providing consulting and strategic thought on leadership and knowledge management. Britton was most proud of his newsletter “Knowledge Inc.” where he interviewed Fortune 500 CEOs, sharing what he uncovered with his customers in his “Leading Lights” column. Never content to remain stagnant, Britton then took a role with the highly acclaimed marketing company Peppers and Rogers in Stamford, Connecticut as a business strategist. All of Britton’s experience and knowledge finally led him to Austin, Texas with his wife. He worked as a strategic consultant for the KCG Group, launched a start-up “Manasco Marketing Partners,” and co-founded “Visible Impact,” a strategic sales enablement company working with leading high-tech companies. Colleagues and customers alike describe Britton as a smart, savvy leader, strategic-thinker and problem-solver. He was also a gifted writer and communicator. However, Britton’s life cannot be solely defined by his work. Britton was an eccentric, out-going, caring, loving, and empathetic person. He was loved by so many. He built deep long-lasting friendships that spanned the globe. Regardless of how busy he was, Britton always took time to help others. He made people laugh with his creative sense of humor and treated everyone as if they were the most important person in the world. He had a wide-range of interests that included his passion for music as a singer, songwriter, and bassist. He was a fearless active role model for his children, who all inherited their father’s love for music. Britton was a voracious reader and loved a “friendly” debate. Throughout Britton’s life, he gave back to his community, whether by helping foster children or being an active member of his church. Britton was a deeply caring, passionate, and loving husband, father, brother, and son. In addition to his wife and children, Britton is survived by his step-parents Joanne Manasco of Jacksonville, OR and Marco Tacca of Freeport, Bahamas; brothers Ian Manasco of Seattle, WA., Mike Erickson of Portland, OR, Marco Tacca Jr. of Coral Springs FL, and sisters Laura Erickson of Jacksonville, OR and Chiara Tacca (Hess) of Coral Springs, FL. We are all deeply saddened by the crushing and sudden loss of Britton Manasco. Unexpectedly, he was taken too soon. We miss him dearly. Each of us will always hold cherished memories with him close to our hearts. ~~~~~~ In lieu of flowers, gifts, etc. the family has asked that proceeds instead be donated to “Compassion International” at www.actforcompassion.com/britton-manasco-legacy in Britton’s name. Support for foster children was always near to his heart. In addition, a memorial service commemorating Britton’s life will be held at 2:00 p.m. on February 23, 2019 at One Chapel Austin, 5508 W US Hwy 290 Service Rd, Austin, TX 78735. Those interested in attending may contact Poonam Zaveri-Manasco at poonam.manasco@yahoo.com. Please indicate the number of guests who will be attending by February 8, 2019.

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